Institutional Background

As I am going to produce a pop music magazine I have looked at two current pop music magazines Top Of The Pops and Blender, each of which are pop music magazines that have been produced as a monthly magazine to sell to each of their target audiences.


Top Of The Pops

Top Of The Pops magazine was launched in 1995 to go along side the television show and the supplementry magazine for the TV show; Top Of The Pops. With a monthly magazine produced with star gossip, song lyrics, posters and quizzes etc. the magazine became very appealing too young girls. The magazine was famous for giving the 'Spice Girls' their name in the music industry.

Produced by the BBC, the monthly magazine uses colours like pinks and purples that are more aimed towards girls. The crowded front cover of the magazine that is not as sophisticated as other music magazines show that this magazine is also more aimed towards a younger audience.

Top Of The Pops regualarly use pop bands on the front cover of their magazine to attract a younger audience who are likely to enjoy the music that each of these bands produce. This is one of the main features that help to sell the magazine.   

Blender

Blender magazine is an American music magazine known as ''The ultimate guide to music and more'' The magazine began in 1994 with ''best of'' and ''worst of'' reviews on albums, artists and songs. 

With a more sophisticated front cover we can automatically see that the magazine is aimed towards an older target audience, rather than the Top Of The Pops magazine, with a much younger target audience.

Very little colour has been used on the cover of the magazine which shows that the magazine is not aimed more towards a one gender.

A well known pop music artist has been placed on the front cover of the magazine with a a direct address which is going to attract the target audience to this magazine.